The 3 p’s


It is absolutely imperative that the valuation that we provide to you is accurate. We strive to provide the most accurate appraisal possible. The valuation that you will be given by our qualified valuer will have been the accumulation of a number of factors:

1. Current market conditions
2. Comparable sales in your vicinity 
3. A detailed evaluation of property condition 
4. Current demand for property in your area

It is most likely that when placing your home to the market you will be in competition with other houses of a similar nature. It is vital that your home is competitive with homes of a similar period and condition.


It is the job of Morgan's Residential to ensure that the coverage your home receives is maximised. We aim to give all our clients the highest possible exposure through many types of media outlets. 88% of property viewings originate via the internet. The figure is growing rapidly and through Morgan's Residential your property will be visible via Rightmove, Prime Location and Zoopla.


We will present your property in the best possible light. At the point of instruction your valuer will give, if required, a detailed breakdown of recommendations for you to consider.

This advice will aim to maximise the impact that the property has once on the market. Through our detailed experience we will be able to advise effectively how you present your property to attract maximum attention. Your presentation is only half of the battle… is also the job of your agent to present your property in the best possible way that we can. At Morgan's Residential we are meticulous when it comes to the way in which we market your home. The first opportunity that a prospective buyer has to see your home is via the literature and web upload that has been prepared by your agent. If this part of the process is not up to scratch we, as your agent, may be jeopardising the chances of achieving a sale. The next pages will show you in some detail how we endeavour to present your property in its best possible light.

“Because you don’t get a second chance to make a first impression...”

Front garden – neat with grass cut and borders weeded, trellis and fencing in good condition.

Exterior paintwork – fresh, not peeling.

Windows – clean.

Front door – traditional colour, fresh paint, shiny door furniture.

Communal areas – tidy, clean, neutral, all light bulbs working.